Business Proposal — E‑Fikishe
Revolutionizing Last-Mile E-Mobility in Kenya
1. Executive Summary
Company Name: E‑Fikishe
Location: Kenya (starting in Nairobi)
Industry: E-mobility, Last-mile delivery, Renewable energy, Solar charging, Carbon removal, Job creation.
Mission: Provide convenient, affordable and eco-friendly last‑mile delivery using e-bikes and e-tuktuks while ensuring sustainability.
2. Problem Statement
E‑Fikishe addresses high fuel & maintenance costs, inefficient delivery performance in congested cities, high carbon emissions, and lack of charging infrastructure.
3. Solution
We will deliver a combined hardware + software solution:
- E-bikes & E-tuktuks: efficient, low‑cost electric vehicles for deliveries.
- AI-Powered App: geomapping, dynamic pricing, route optimization and real-time tracking.
- Solar Charging Stations: strategically-located microgrids and pay-per-use chargers.
- EV Installation Services: personalized solar EV charging installs for clients.
- Cold-chain capability: refrigerated delivery options for perishables.
4. Market Analysis
Targets: B2B (shops, restaurants, e-commerce), B2C customers, and e-riders (drivers).
Opportunity: Rapid e-commerce growth, urban congestion, and sustainability focus create a strong market for electric last-mile solutions in Kenya.
5. Business Model
Revenue streams include delivery fees, leasing, charging services, EV installation and carbon credit monetization.
6. Operations
Key activities: procure vehicles, deploy solar chargers, develop the app, train riders, and form partnerships with manufacturers and solar providers.
7. Technology & Innovation
AI-powered routing, rider management, dynamic pricing, and solar-charging microgrids underpin the platform.
8. Marketing
Branding, social campaigns, partnership promotions, and community outreach will drive adoption.
9. Financials
Initial costs: vehicle procurement, charging infrastructure, tech development and marketing. Funding: investors, grants, and partnerships.
10. Scalability
Expand to more cities, add services (battery swap, EV sales), and explore franchising for chargers.
11. Impact
Lower emissions, job creation, cost savings for businesses, and improved urban air quality.
12. Next Steps
- Run a Nairobi pilot to validate demand and pricing.
- Secure funding and strategic partners.
- Deploy chargers, launch the app, and scale rider onboarding.
Download the full proposal from the Donate page or view the proposal file in the repository.